As someone in the sportswear industry at FuKi Gymwear, I often hear this question:
“Who is Gymshark’s biggest competitor?”
The short answer: Lululemon and Nike are Gymshark’s biggest competitors—but the competition varies depending on price, audience, and style.
Let’s break it down.
Table of Contents
- Why Competitors Matter in Activewear
- Gymshark’s Top Competitors
- Comparison: Gymshark vs Competitors
- When to Choose Gymshark vs Others
- FuKi Gymwear – A Custom Alternative
- FAQs
- Conclusion
Why Competitors Matter in Activewear
The activewear market is crowded and fast-moving. Brands compete on:
- Pricing (affordable vs premium).
- Fabrics (standard blends vs technical innovations).
- Community (influencer-driven vs lifestyle-based).
Knowing Gymshark’s competitors helps buyers—and new brands—choose wisely.
Gymshark’s Top Competitors
- Lululemon – Premium fabrics, yoga and lifestyle focus.
- Nike – Global sports leader with innovation-driven products.
- Adidas – Wide range of performance + streetwear collabs.
- Under Armour – Known for compression gear and performance wear.
- Smaller DTC brands like Alphalete and AYBL, competing on trend and price.

Comparison: Gymshark vs Competitors
| Brand | Price Range | Strengths | Weaknesses |
|---|---|---|---|
| Gymshark | $30–$70 | Trendy, influencer-driven style | Durability less premium |
| Lululemon | $80–$150 | Premium fabrics, flattering fit | Expensive |
| Nike | $50–$120 | Innovation, athlete credibility | Higher price than Gymshark |
| Adidas | $50–$120 | Streetwear collabs, wide reach | Less niche in fitness |
| UA | $40–$100 | Compression & training gear | Brand appeal not as trendy as Gymshark |
When to Choose Gymshark vs Others
- Choose Gymshark if → you want affordable, trendy, influencer-backed gear.
- Choose Lululemon if → you need premium fabrics and long-term durability.
- Choose Nike/Adidas if → you want global recognition + performance innovation.
- Choose Under Armour if → you want compression and training-focused wear.
👉 Related read: Is Gymshark or Lululemon Better?

FuKi Gymwear – A Custom Alternative
At FuKi Gymwear, we believe you don’t have to choose between “Gymshark” or “Lululemon”—you can build your own brand identity.
Why work with us:
- ✅ Low MOQ starting at 100 pcs per style.
- ✅ Eco-friendly fabrics: bamboo, organic cotton, recycled polyester.
- ✅ Private-label customization: logos, trims, packaging.
This gives startups the chance to create Gymshark-style influence or Lululemon-inspired quality under their own name.
FAQs
Q1: Who is Gymshark’s biggest competitor?
👉 Lululemon and Nike are top competitors, depending on market segment.
Q2: Why is Lululemon a big rival?
Because it dominates the premium yoga and lifestyle category.
Q3: Can small brands compete with Gymshark?
Yes—by building a unique identity with custom OEM partners like FuKi.
Q4: Which brand is cheaper?
Gymshark is more affordable than Nike or Lululemon.
Conclusion
So, who is Gymshark’s biggest competitor?
✅ The answer is Lululemon for lifestyle/yoga and Nike for global sportswear.
The takeaway: each brand wins in its own space, but all compete for fitness-minded customers.
At FuKi Gymwear, we help brands create custom, sustainable, private-label activewear that can compete with both established giants and fast-growing challengers.
👉 Start your brand journey today: Contact FuKi Gymwear.
