Is On Running Worth the High Price?

As someone who works directly with footwear OEM teams and performance-testing labs, I get asked this all the time:

“Are On Running shoes actually worth the higher price?”

Here’s a clear, beginner-friendly explanation — based on fit testing, foam analysis, and comparisons with Nike and Hoka.


Table of Contents


Quick Answer

Yes — On Running is worth the price for runners who want a firm, technical, and efficient ride.
Their shoes feel different from soft-foam trainers because they’re engineered for responsiveness, not plush comfort.

on Running

If you prefer cushion-heavy shoes (like Hoka), On may feel too firm.
If you prefer an energetic, forward-moving ride, On excels.

External references:


1. Why On Running Shoes Cost More

From OEM testing, On’s pricing comes from three engineering factors:

✔ CloudTec® Pods

Each “cloud” pod is individually molded, which raises tooling and production cost.

✔ Speedboard® Plate

A full-length polymer plate that improves propulsion but increases manufacturing complexity.

✔ Premium Uppers

Engineered mesh, recycled synthetics, and tighter QC standards add cost.

✔ Swiss Design Standards

On maintains stricter tolerances for weight, flexibility, and impact consistency.

In short: higher precision = higher cost.


2. What You Actually Get for the Price

✔ A firm, efficient ride

On is designed for forward energy, not softness.

✔ Lightweight construction

The shoes stay surprisingly light despite their structure.

✔ Reliable durability

CloudTec pods resist compression better than standard EVA.

✔ Breathable training comfort

Great for hot climates and everyday wear.

✔ Hybrid use (run + lifestyle)

Many people buy On for versatility — they feel like performance shoes but look casual.


3. On vs Nike vs Hoka

BrandCushioning StyleRide FeelBest For
On RunningCloudTec + SpeedboardFirm, responsiveDaily runs, lifestyle wear
NikeZoomX / ReactSoft + bouncySpeed, energy return
HokaMax cushionPlush, softLong-distance comfort

Key takeaway

On = efficiency + firmness
Nike = bounce + speed
Hoka = softness + long mileage


4. Who Should Choose On Running

Choose On Running if:

  • you like a firmer, more technical ride
  • you want lighter-feeling shoes
  • you prefer responsive propulsion
  • you train in warm climates
  • you value stylish everyday wear

on Running

Choose another brand if:

  • you want plush cushioning (Hoka)
  • you want maximum energy return (Nike ZoomX)
  • you run long-distance marathons

FAQs

Q1: Are On Cloud shoes good for long distances?
Yes, but only if you prefer a firm ride. Many marathoners still choose softer foams.

Q2: Do On Running shoes last long?
Yes — CloudTec pods maintain shape well over time.

Q3: Are On shoes good for beginners?
If you like structure, yes. If you want softness, consider Hoka.



owen

Hi there! My name is Owen, I’m the father and hero of two wonderful children, with over 20 years of experience in apparel, from the factory floor to running my own successful apparel manufacturing business. I’m here to share with you what I’ve learned – let’s grow together!

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