As someone who works directly with footwear OEM factories and fit-testing teams, I get this question constantly:
“Do New Balance shoes run true to size?”
Here is a clear, beginner-friendly guide with real fit insight, a comparison table, and practical sizing advice.
Table of Contents
- Quick Answer
- 1. How New Balance Sizing Really Fits
- 2. Fit Comparison: New Balance vs Other Brands
- 3. Which New Balance Models Run Big or Small?
- 4. How to Choose the Right Size
- FAQs
- Related Links
Quick Answer
Most New Balance shoes run true to size, especially their lifestyle and running models.
However:
- Some performance shoes fit slightly snug.
- Wide-width options make NB one of the best brands for people with broader feet.

External references:
- Official Size Guide: https://www.newbalance.com/size-fit
- New Balance Running: https://www.newbalance.com/running
1. How New Balance Sizing Really Fits
From factory last-shape testing and OEM sampling:
✔ Generally True to Size
Most NB everyday and running models match standard US sizing.
✔ Wide Foot Friendly
NB offers 2E / 4E widths, which is rare among major brands.
✔ Snug in Performance Models
Certain high-stability or racing designs may feel narrower.
Summary
NB is one of the most consistent brands for sizing, especially compared with trend-driven brands.
2. Fit Comparison: New Balance vs Other Brands
| Brand | Fit Feel | Notes |
|---|---|---|
| New Balance | True to size | Great for wide feet; very stable fit |
| Nike | Slightly small / narrow | Slim silhouettes, less width variety |
| Adidas | True to size | Softer toe box in lifestyle models |
Takeaway:
NB = best for stability + width options.
Nike = slim.
Adidas = more forgiving.
3. Which New Balance Models Run Big or Small?
| Model | Fit | Notes |
|---|---|---|
| NB 990 / 993 / 2002R | True to size | Comfortable, classic fit |
| Fresh Foam Series | True to size | Soft cushioning, everyday running |
| FuelCell Series | Slightly small | Performance-focused, snug toe |
| Minimus / Training | Slightly small | Designed for gym stability |

OEM Insight:
Performance midsoles often shape the interior differently, causing a snugger feel.
4. How to Choose the Right Size
Choose true to size if:
- You’re buying classic NB lifestyle models
- You have average or narrow feet
- You wear socks of normal thickness
Size up by 0.5 if:
- You’re buying FuelCell or Minimus
- You prefer extra toe room for runs
- You have wide forefeet
Try wide-width if:
- You often feel pressure around the forefoot
- Nike shoes feel too narrow
- You want more stability during workouts
Internal Link
Starting a footwear or activewear line?
👉 https://fukigymwear.com
FAQs
Q1: Do New Balance running shoes run big or small?
Most run true to size, but performance models can feel snug.
Q2: Are New Balance wide sizes better for flat feet?
Yes — many athletes with flat feet prefer NB’s 2E and 4E widths.
Q3: Do NB lifestyle shoes fit differently than running models?
Lifestyle fits are roomier; running fits are more secure.
Q4: Should I size down in New Balance?
Rarely. Only consider sizing down if you prefer a very tight fit.
Related Links
- New Balance Size Guide: https://www.newbalance.com/size-fit
- New Balance Running Technology: https://www.newbalance.com/innovation
- Sportswear OEM Support: https://fukigymwear.com
