As someone who runs an activewear brand, I get this question a lot. Knowing who owns Gymshark helps explain its product direction, brand voice, and long-term strategy. This article gives you clear, sourced answers—without the jargon.
Gymshark was founded in 2012 by Ben Francis in Birmingham, UK. He started by sewing and screen-printing in his parents’ garage, then leaned into social media and athlete partnerships.
Further reading: Forbes profile on Ben Francis
Short answer: Gymshark remains majority founder-owned.
In 2020, US private-equity firm General Atlantic acquired a minority stake to support global scaling. Founder Ben Francis kept control.
See investor: General Atlantic
Ben Francis is Gymshark’s founder and current CEO. He’s a product-led operator who built the brand through community and creator marketing.
Public updates: Ben’s LinkedIn
Yes. Gymshark is privately held. There’s no confirmed IPO timeline.
Gymshark scaled through DTC e-commerce, influencer partnerships, and tight product drops.
Factor | Gymshark’s edge |
---|---|
Marketing | Creator & community-first, heavy social proof |
Model | Direct-to-consumer keeps pricing sharp & data tight |
Product | Trend-aware fits for lifting/athleisure |
Ownership | Founder-led with institutional support |
Consistent brand voice, faster product cycles, and a community that feels authentic—not just ad-driven.
Q1. Who owns Gymshark right now?
Founder Ben Francis holds a controlling stake; General Atlantic owns a minority share.
Q2. Is Gymshark on the stock market?
No. It’s private.
Q3. Why bring in a private-equity investor?
To fund international growth (US, EU), retail experiments, and operations at scale.
Q4. What does founder control change?
Product direction and community strategy remain aligned with the original vision.
If you’re a customer, founder-led ownership often means clearer product vision and tighter community alignment.
If you’re a brand builder, Gymshark shows how community + DTC + disciplined ownership can beat oversized ad budgets.
Related internal read: Top Gym Wear Manufacturers (2025 Edition)