Gymshark is better for performance-driven gym training and body-focused workouts.
Fabletics is better for budget-friendly, stylish activewear — if you manage the membership carefully.
From my experience working with gymwear manufacturing, leggings development, and OEM activewear sourcing, these two brands succeed for very different reasons — and they’re not direct substitutes.
Understanding who each brand is built for answers most questions.
In short:
Gymshark is built for the gym.
Fabletics is built around shopping behavior.
My honest take:
Gymshark performs better during workouts.
Fabletics performs better across daily life.
| Aspect | Gymshark | Fabletics |
|---|---|---|
| Fabric feel | Firm, compressive | Soft, flexible |
| Fit | Sculpted, body-hugging | Relaxed, inclusive |
| Durability | Medium–High | Medium |
| Compression | Strong | Light–Medium |
| Long-term wear | Gym-focused | Lifestyle-focused |
Key difference:
Gymshark optimizes for visual and physical support.
Fabletics optimizes for comfort and repeat buying.
This is where the brands feel very different.
Reality:
Gymshark costs more per item.
Fabletics can cost more over time.
| Use Case | Better Choice | Why |
|---|---|---|
| Strength training | Gymshark | Compression & fit |
| Physique-focused workouts | Gymshark | Sculpted silhouettes |
| Yoga / pilates | Fabletics | Comfort & stretch |
| Daily athleisure | Fabletics | Soft fabrics |
| Simple buying | Gymshark | No membership |
| Budget styling | Fabletics | VIP pricing |
Key insight:
They solve different problems — neither is universally better.
Straight answer:
Gymshark is for training.
Fabletics is for wearing.
Q1: Is Gymshark higher quality than Fabletics?
For gym performance, yes. For casual wear, it depends.
Q2: Is Fabletics cheaper than Gymshark?
Only if you manage the VIP membership carefully.
Q3: Which lasts longer?
Gymshark usually holds compression longer; Fabletics prioritizes comfort.
Q4: Which is better for beginners?
Fabletics for comfort, Gymshark for gym motivation.
These two brands show opposite but successful strategies:
Gymshark sells identity through performance.
Fabletics sells accessibility through pricing mechanics.
At 👉 fukigymwear,
we help brands choose which strategy actually fits their audience before production starts.
You don’t need to copy Gymshark or Fabletics.
You need to understand why each one works.