Is Under Armour a Singaporean Brand?

Many shoppers wonder: Is Under Armour from Singapore?
As someone who’s followed sportswear brands closely, I can confirm that Under Armour is not a Singaporean brand.
This guide explains the brand’s true origin, global presence, and why people may confuse its roots.

---

Table of Contents

• Where Under Armour Was Founded
• Why Some Think It’s from Singapore
• Under Armour’s Global Reach
• Key Differences: Under Armour vs Singaporean Brands
• FAQ: Under Armour Brand Origin
• Conclusion

---

Where Under Armour Was Founded

• Origin: Under Armour was founded in 1996 by Kevin Plank in Baltimore, Maryland, USA.
• Mission: To create high-performance sportswear with moisture-wicking technology, starting with compression shirts.
• Headquarters: Remains in Baltimore, United States.

👉 Official brand history can be found on Under Armour’s website.

---

Why Some Think It’s from Singapore

Despite its American roots, there are reasons people might assume a Singapore connection:

• Asia-Pacific stores: Under Armour has many flagship stores in Singapore and Southeast Asia.
• Regional marketing: Heavy sponsorship of local sports events and athletes.
• E-commerce focus: Strong presence on Singaporean shopping platforms.

Factor	Reality
Singapore store locations	Yes, but purely for retail operations
Brand registration in Singapore	Only for local business licenses
Ownership	100% American company

---

Under Armour’s Global Reach

Under Armour is now a global sportswear giant, competing with Nike and Adidas:

• Available in over 100 countries.
• Manufacturing spans Asia, Europe, and the Americas.
• Popular for training gear, running shoes, and basketball apparel.

Key markets include:

• North America – core customer base and product innovation.
• Europe & Asia-Pacific – rapid growth, including Singapore, China, and Australia.

---

Key Differences: Under Armour vs Singaporean Brands

Aspect	Under Armour (USA)	Typical Singaporean Sportswear Brand
Origin	Baltimore, Maryland, USA	Singapore-based
Ownership	Publicly traded on NYSE	Private or regional
Global presence	100+ countries worldwide	Mostly Asia-focused
Product strength	High-tech sportswear, innovation	Regional sports & lifestyle collections

This comparison shows why Under Armour is clearly American, even with a strong Singapore retail footprint.

---

FAQ: Under Armour Brand Origin

Q1: Is Under Armour a Singaporean company?
❌ No. It’s an American sportswear brand founded in Baltimore.

Q2: Does Under Armour manufacture products in Singapore?
👉 Not typically. Most production is in Vietnam, China, and other Asian countries.

Q3: Is Under Armour listed on the Singapore stock exchange?
❌ No. It’s listed on the New York Stock Exchange (UA, UAA).

Q4: Why is Under Armour so visible in Singapore?
✅ Because it operates retail stores and regional marketing campaigns.

---

Conclusion

While Under Armour has a strong retail and marketing presence in Singapore,
it remains 100% an American brand founded and headquartered in Baltimore, Maryland.
Its global success—including stores across Asia—reflects a smart expansion strategy, not Singaporean ownership.

---

External reference:
Under Armour Official Website – brand history and company information.